This is a great example straight off Facebook on how social media can work for business.
What do you notice about this?
It is not an advertisement.
It is a real moment with real people engaging with people they know.
It has a picture and a good description.
It has raised interest in someone from their network.
They have asked for more information,
They have had a fast response.
They have all the information they need, with a recommendation from someone they trust and are now able to go and get some too.
They can get it because the business will have it delivered to them.
Anyone seeing this can buy this too, no matter where in Australia they live.
This is commerce in 2012. This is how the marketplace works.
Make sure it can work for your business.
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